January 2015

 

Issue

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SPECIAL REPORT: Cosmetic Surgery Forum 2014

Discourse and Education Key to Growth in the Aesthetic Spectrum

By Ted Pigeon, Managing Editor

EDITORIAL

The Year of Promise

By Neal Bhatia, MD, Co-Chief Medical Editor

BUSINESS ADVISOR

Managing High Maintenance Clients

Adopt a strategic approach to minimize the negative impact of difficult patients and nurture positive

By Kim Blackwell

MARKETING MATTERS

Maximize the Dermatology SEO Advantage in 2015

By Naren Arulrajah With Vikas Vij

New Horizons in Treating Melanoma

A review of new and emerging diagnostic tools and treatment of metastatic melanoma.

By Neal Carlin, MD, Lindasusan Marcus, MD, and Robert Carlin, MA

The Message Battle: An Update on Anti-Tanning Policies and Communication

With more states instituting bans on indoor tanning, dermatologists must remain vigilant to influence further action as well as public attitudes about tanning.

By Bruce Brod, MD

A Haircut Could Save Your Life

A new initiative seeks to improve skin cancer detection by recruiting hair stylists to the cause.

By Deborah S. Sarnoff, MD

AESTHETICS UPDATE

Generational Gaps: Tips for Understanding and Working with All Ages

By Joel Schlessinger, MD, Jenny Lewis, And Nancy Schlessinger, MS

ONCOLOGY WATCH

Assessing the Need for Re-Excision in Mild to Moderate Dysplastic Nevi

Re-excision may not be clinically warranted in a majority of cases.

By Jonathan Wolfe, MD

CLINICAL FOCUS

Addressing Antibiotic Resistance in Acne Regimens

As antibiotic resistance increasingly poses significant challenges, dermatologists should make necessary adjustments in the treatment of acne.

By Joshua Zeichner, MD

FINANCIAL PLANNER

What’s New In Retirement Planning?

Defined benefit plans can provide larger tax deductions than 401(k)s/profit-sharing plans.

By Jason O’Dell, MS, CWM, John Kelly, CLU, RHU, and Greg James, CPC, QPA, QKA

THERAPEUTICS UPDATE

New Products

New products and pharmacologic developments

 

Contact Info

For advertising rates and opportunities:
Ali Kinnie
(917) 589-4160
akinnie@bmctoday.com

Rick Ehrlich
Associate Publisher
(609) 922-0337
rehrlich@bmctoday.com

About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.