July 2015

 

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EDITORIAL

“Who Is Reviewing the Reviewer?”

By Neal Bhatia, Chief Medical Editor

BUSINESS ADVISOR

Happy Patients, Happy Practice

Six tips for effectively dealing with conflict.

By Maria Czenko, MA

MARKETING MATTERS

Tips for Building a Search Engine-Friendly Website

The application of responsive site design can help you achieve search engine optimization for your website.

By Naren Arulrajah and Vikas Vij

DIGITAL PRACTICE

Consolidating Regulatory Penalties: Introducing MIPS

A new system will consolidate Meaningful Use, Value-Based Modifier, and PQRS into one program. Here’s what you need to know.

By Mark Kaufmann, MD

COVER FOCUS

Currents

The Future of Atopic Dermatitis Therapy

As new research elucidates the individual mechanisms of atopic dermatitis, the development of therapies that more directly influence the disease may change the scope of treatment.

By Jooho P. Kim, BA and Peter A. Lio, MD

Viewpoints: A New Roadmap in Eczema Care

New strategies in clinical care and advocacy will be essential in this emerging era of eczema management.

By Adam Friedman, MD and Kevin Cooper, MD

Managing Pruritus in Geriatric Patients

Treatment tips and considerations for this patient population.

By Timothy Berger, MD

Physician Spotlight

By Robert Sidbury, MD, MPH

FEATURE ARTICLE

Electronic Brachytherapy: Understanding the Technology and Identifying Appropriate Use

The following information is for dermatology practices concerning Appropriate Use Criteria (AUC) for Electronic Brachytherapy.

By Kenneth Miller, MD

ONCOLOGY WATCH

Prevention Efforts: Where We Stand

By Jonathan Wolfe, MD

AESTHETICS UPDATE

Non-invasive “Mega” Laser Combinations: How to Achieve Maximal Results

Improved outcomes and shortened downtime are just some of the advantages of multi-modality approaches to the evolving non-invasive aesthetic front.

By Rebecca Kazin, MD

CLINICAL FOCUS

Top 10 Ways to Improve Acne Treatment

Tips for enhancing treatment regimens for better results.

By Steven Leon, MS, PA-C

FINANCIAL PLANNER

Common Financial Planning Mistakes

Are you making one (or both)?

By David B. Mandell, MBA and Jason M. O’Dell, MS, CWM

THERAPEUTICS UPDATE

New Products Therapeutics Focus: Sports Dermatoses

New products and pharmacologic developments

 

Contact Info

For advertising rates and opportunities:
Ali Kinnie
(917) 589-4160
akinnie@bmctoday.com

Rick Ehrlich
Associate Publisher
(609) 922-0337
rehrlich@bmctoday.com

About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.