February 2017

 

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BUSINESS ADVISOR

Don’t Be a Loser

Ten ways to improve employee retention at your medical practice.

By Heather Peffley

MARKETING MATTERS

How to Convince an Online Influencer to Promote Your Practice

An online influencer can make a strong impact and boost the prospects of your practice in the online world.

By Naren Arulrajah with Vikas Vij

DIGITAL PRACTICE

Innovation Station

CES 2017 unveils a host of digital health tools.

By Mark Kaufmann, MD

RESIDENT RESOURCE CENTER

Hailey-Hailey Disease and Pemphigus Foliaceus; Preview: Practice PATH MD; Call for Case Reports

By Christa Super, BS, Garrett Nelson, MD, FAAD, and Sandra Marchese Johnson MD, FAAD

COVER FOCUS

Currents

Stress and Skin: Implications for Psoriasis, Acne, Rosacea, AD, and More

Mind Your Business: Exploring the Mind/Skin Connection

Dermatologists and mental health professionals can join forces to treat the whole patient.

By Denise Mann, MS

Curing Z73.89 (a.k.a. Physician Burnout)

Technology might be the key to finding balance.

By Michael Sherling, MD

HPV and Genital Warts

Combating the most common STD with vaccines and promising new treatments.

By Theodore Rosen, MD

Reassessing Rosacea Diagnosis: ROSCO Update

The global ROSacea COnsensus (ROSCO) expert panel has published its recommendations for diagnosis and management of a common skin disorder.

Physician Spotlight: David A. Straker, DO

A specialist discusses the mind/skin connection and addresses the influence of prescription medications.

FEATURES

Advances in Treating AKs

The benefits of timed sequential therapy.

By Gary Goldenberg, MD

Moving Toward a More Tolerable Treatment for AK

A conversation with Peter Friedman, MD, PhD about non-thermal, atmospheric pressure plasma.

By Peter Friedman, MD, PhD

FINANCIAL PLANNER

2017 SMIC Update

What to do now.

By David B. Mandell, JD, MBA and Carole C. Foos, CPA

CLINICAL FOCUS

Prophylactic Moisturization Makes Sense—and Cents—for Newborns at High Risk for AD

Study results point to role for inexpensive petroleum jelly in the routine care of babies’ skin.

By Peter A. Lio, MD

AESTHETICS MANAGMENT

The Invasion of the Picoseconds

Pico devices are finding their niche, with expanded applications that may make them more attractive for practices.

By Michael H Gold, MD

THERAPEUTICS UPDATE

New Products

 

Contact Info

For advertising rates and opportunities:
Ali Kinnie
(917) 589-4160
akinnie@bmctoday.com

Rick Ehrlich
Associate Publisher
(609) 922-0337
rehrlich@bmctoday.com

About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.