November 2018

 

Issue

EDITOR’S MESAGE

Who’s Afraid of the Big Black Box?

By Neal Bhatia, MD

DIGITAL PRACTICE

Counting Our Blessings: What to Celebrate In Dermatology

It can be tempting to lose sight of what we love about dermatology. Don’t fall into the trap.

By Mark Kaufmann, MD

BUSINESS ADVISOR

What’s Your Priority?

Prioritization skills are essential, because everything will end up on your plate.

By Andrew Maller, MBA, COE and Maureen Waddle, MBA

MARKETING MATTERS

Neuromarketing: Six Principles to Help You Reach New Patients and Grow Your Practice

Neuromarketing can help you reach new patients and grow your practice.

By Naren Arulrajah

RESIDENT RESOURCE CENTER

Recognition of Chronic Alcoholism Key to Successful Treatment of Pellagra: A Case Report

By Alan Snyder, BS and Daniel Ward, MD

COVER FOCUS

What's Old is New

A Brief Compendium of Some Long-Forgotten Remedies for Dermatology

Is it time to drop the one-size-fits-all approach and consider remedies of the past?

By Kathryn Arnold, BA and Peter A. Lio, MD

Can Technology Help Dermatology Rediscover Its Roots?

If you think of health information technology only as electronic medical records, you may be dismissing a range of valuable tools.

With Art Papier, MD

Sexual Wellness is a Dermatologic Legacy

It should come as no surprise that dermatologists are applying energy-based devices to support sexual health and wellness. The specialty’s legacy is rooted in sexual health.

By David J. Goldberg, MD, JD

Empathy and Transactional Medicine: Improving Patient and Physician Outcomes

For each individual patient, the patient-physician interaction is unique and requires vulnerability, exposure, and discomfort.

By Shannon M. Ruzycki, MD, FRCPC; Danya Traboulsi, MD; and Salima Stanley-Bhanji

Understanding the Legalities of Off-label Use

Off-label use is part and parcel of dermatology practice, but confusion about the practice persists. Here’s what you should know.

By Alex R. Thiersch, JD

Compounding Update: New Developments Offer Hope

Recent draft guidance from the FDA suggests dermatologists may escape burdensome federal regulation.

By Paul Winnington, Editorial Director

Physician Spotlight: Robert S. Kirsner, MD, PhD, FAAD

It’s time to get wound up about wound care.

FEATURE

Considering Selling Your Practice? Here’s What You’ll Need to Share

There can be no secrets in negotiations to sell a practice. Even if the other side is inadequate in their due diligence, you have to be cognizant of lawsuits for fraud if misrepresentation ever comes to light. Here’s what to think about before initiating a dialogue.

By Ron Lebow, Esq.

AESTHETICS MANAGEMENT

Neurotoxins on the Horizon: Bonti and Beyond

Allergan’s acquisition of Bonti highlights the burgeoning potential of the injectable neurotoxin market.

By Joel Schlessinger, MD, FAAD

ONCOLOGY WATCH

Assessing Clinical Options for Moderately Dysplastic Nevi Excised with Positive Margins

The latest data support the decision to monitor patients rather than re-excise when the pathology report confirms moderate dysplasia with positive margins.

By Jonathan Wolfe, MD

FINANCIAL PLANNER

2018 Year-End Tax Planning

Tips and information about a new deduction for business owners.

By David B. Mandell, JD, MBA; and Carole Foos, CPA
 

Contact Info

For advertising rates and opportunities:
Ali Kinnie
(917) 589-4160
akinnie@bmctoday.com

Rick Ehrlich
Associate Publisher
(609) 922-0337
rehrlich@bmctoday.com

About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.