DermTopic: Practice Management

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Common Misconceptions About Branding

Do your really know why branding matters to a dermatology practice? How does branding relate to your online outreach and…

Ekwa Marketing/

Essential Marketing Strategies

There are three essential tactics that set successful marketers apart from the rest. Risa Goldman Luksa of Goldman Marke…

Risa Goldman Luksa

Standing Apart: The Personal Touch

Many dermatology practices exist in a crowded market place. How can they set themselves apart? Focus on the personal tou…

Gary Goldenberg, MD

Terrence Keaney, MD, FAAD

Terrence Keaney, MD, FAAD, an assistant clinical professor of dermatology at George Washington University in Washing…

The Clinical Significance of Gene Expression Profile Testing…

Newer tools, such as gene expression profiling (GEP), are emerging to assist in prognostic assessment of melanoma patien…

Jonathan Wolfe, MD, FAAD

Is “Offshore” Asset Protection Right for You?

Over the last two decades, an increasing number of doctors have looked internationally in their wealth planning -- altho…

David B. Mandell, JD, MBA and Jason M. O’Dell, MS, CWM

Your Destination for the Latest Developments in #Dermatology…

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Currents: Reboot Your Practice

A New Resource to Improve Your Practice Thinking of starting your own practice or hoping to grow your existing one? F…


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Ali Kinnie
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About Practical Dermatology

Practical Dermatology is the monthly publication that provides coverage of medical care, cosmetic advancements, and practice management for clinicians in the field. With straight-forward, how-to advice from experts in various fields, we strive to enhance quality of care and improve the daily operation of dermatology practices.