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Organic vs. Paid Marketing: What Is the Difference and Which Is Better for Your Dermatology Practice?
https://practicaldermatology.com/topics/practice-management/organic-vs-paid-marketing-what-is-the-difference-and-which-is-better-for-your-dermatology-practice/23877/Advertising and marketing, organic and paid, inbound and outbound—which better serve your practice?Build a Marketing Strategy Around Awareness “Holidays”
https://practicaldermatology.com/topics/practice-management/build-a-marketing-strategy-around-awareness-holidays/23809/Insights on how to spotlight three upcoming observances to market your practice.It is Time to Move Beyond Mushroom Tyrosinase. And Is Hydroquinone What We Think It Is?
https://practicaldermatology.com/topics/pigmentary-disorders/it-is-time-to-move-beyond-mushroom-tyrosinase-and-is-hydroquinone-what-we-think-it-is/23768/New research is offering better clinical clues about the action of tyrosinase inhibitors.Owner Succession Planning
https://practicaldermatology.com/topics/practice-management/owner-succession-planning/23692/Exploring business owner succession is important no matter where you are in your business’s life-cycle.Quality, Appreciative Patients Are Out There! You Can Find Them
https://practicaldermatology.com/topics/practice-management/quality-appreciative-patients-are-out-there-you-can-find-them/23545/When you deftly leverage dynamic networks and media, you attract individuals who are active and engaged consumers of the quality care that you offer.Updates in Vitamin D and Sunscreens: Coronavirus and More
https://practicaldermatology.com/topics/skin-cancer-photoprotection/updates-in-vitamin-d-and-sunscreens-coronavirus-and-more/23450/A review of the latest findings regarding vitamin D deficiency, its possible link to COVID-19 severity, and advances in sunscreen formulation.Five Ways to Address COVID-Related Staffing Challenges
https://practicaldermatology.com/topics/practice-management/five-ways-to-address-covid-related-staffing-challenges/23442/As practices recover, beyond health and safety issues, it’s essential to manage the personal situations and challenges the pandemic has caused employees.Late-Stage Drugs for Atopic Dermatitis: An Update
https://practicaldermatology.com/topics/atopic-dermatitis/late-stage-drugs-for-atopic-dermatitis-an-update/23373/Here’s a look at investigational agents for this common disease.Picture Perfect: Your Guide to Dermatology Website Photos
https://practicaldermatology.com/topics/practice-management/picture-perfect-your-guide-to-dermatology-website-photos/23209/Capture the full benefit of photos by choosing and using the right images.Psoriasis and Cancer: Is There a Link?
https://practicaldermatology.com/topics/psoriasis/psoriasis-and-cancer-is-there-a-link/23155/New data adds to the evidence for a link between psoriasis and certain cancers, including skin cancer.