DUSA Pharmaceuticals, Inc. introduced a new campaign called “Spot the Signs of AK” to boost awareness for actinic keratosis. The goal of the campaign is to inform the public about the dangers of cumulative sun damage and how it can cause AKs. The new website for the campaign includes information about AKs—specifically how to prevent and spot them—and potential treatment options. In addition, the site features a dermatologist locator and a discussion guide for patients to bring to an appointment.