AmLactin Alpha-Hydroxy Skin Care is kicking off the new “Ultra Skin Performance” campaign (Upsher-Smith Laboratories, Inc.) and has named 12-time Olympic medalist Dara Torres its first-ever brand ambassador . The “Ultra Skin Performance” campaign educates women of all ages about the internal and external elements that contribute to dry skin and features insights into skin care from Ms. Torres and cosmetic dermatologist Doris Day, MD. Together, they will share “The Fundamentals of Fit Skin” to help women with dry skin strive to look and feel their best at every life stage. The campaign's website will also include a series of video blogs called “Smooth Talk.”