Cetaphil Brand Revamps RestoraDerm Product Line

11/17/2014

Galderma Laboratories, LP unveiled a new and improved look for their Cetaphil RestoraDerm product line. The new look brings eczema to the forefront of the packaging featuring their new names, Cetaphil RestoraDerm Eczema Calming Body Wash and Cetaphil RestoraDerm Eczema Calming Moisturizer.   

With the abundance of skincare options found at mass retail counters, consumers often find themselves roaming the aisles faced with the daunting task of selecting the best products for their skin type. The Cetaphil brand aims to help guide consumers by updating product labels to address specific skin concerns, according to the company. 

"For more than 60 years we have formulated Cetaphil products to be gentle enough for even the most sensitive skin, offering solutions for adults and children as young as 3 months old," says Miles Harrison, Vice President and General Manager for Self Medication at Galderma Laboratories, L.P.  As a leader in dermatology we strive to bring the science within our products to the hands of our consumers in a very straightforward, reliable manner. With this rebranding, we believe our customers will now be able to easily identify the power of the RestoraDerm regimen and its ability to help soothe their eczema symptoms."  

As a regimen, Cetaphil RestoraDerm Eczema Calming Body Wash and Moisturizer use patented Filaggrin technology and Ceramide technology to replenish lost moisture to help strengthen skin's natural moisture barrier and soothe the symptoms of eczema for long-lasting relief.

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