Allergan's New #ActuallySheCan Campaign Aims to Inspire Young Women
Allergan’s new female empowerment campaign ActuallySheCanSM provides young women with inspirational advice and stresses the importance of female mentorship.
The campaign includes portraits of actress Chloë Grace Moretz, Olympic gold-medal gymnast Gabby Douglas, actress Gabourey Sidibe, supermodel and entrepreneur Iman, and television host and CEO Amanda de Cadenet, alongside their mentors or mentees - women who have meaningfully impacted their lives or whom they have supported in turn. The portraits include Amanda with her daughter Atlanta de Cadenet Taylor; Chloë Grace with her mother and manager Teri Moretz; Gabourey Sidibe with producer Lisa Cortes; Iman and fashion icon Bethann Hardison; and Gabby Douglas with her sister Arielle Hawkins. The resulting images - evocative, intimate and beautiful - poetically capture the power of female mentorship.The images were shot by photographers Inez van Lamsweerde and Vinoodh.
ActuallySheCan also released a series of video interviews of these women in discussion with de Cadenet. These conversations about personal challenges and perseverance will offer advice to inspire young women as they embark on their careers and find their unique paths to achieve their personal goals.
"I attribute so much of my growth, both personally and professionally, to strong guidance from my mentors. I couldn't be more pleased to honor that special relationship by joining forces with #ActuallySheCan Mentorship, helping young women realize the value of the counsel mentors can provide," says Douglas in a news release.
This October, ActuallySheCan joins forces with TEDWomen for the first #ActuallySheCan Mentorship Live event, providing young women the opportunity to engage with and seek advice from a reputable network of female leaders across a variety of fields today. The event will be hosted in San Francisco and will be free to attend with tickets available from Eventbrite.com.