CeraVe® Named Official Skincare Sponsor of LPGA Golf Clinics for Women

CeraVe® skincare products, thave been named Official Skincare Partner of the Ladies Professional Golf Association (LPGA) Golf Clinics for Women, reports ValeantPharmaceuticals North AmericaLLC. The LPGA Golf Clinics for Women is a nationwide series of full-day golf events designed exclusively for women in 14 major markets, including LA, New York, Boston, Chicago, Dallas and Atlanta.

Taught by LPGA Teaching and Club Professionals, the Clinics are uniquely designed to help women improve their golf games and to use golf as a vehicle to broaden business opportunities and customer relationships. All skill levels are welcome – from those who have never picked up a club to women who have been playing golf for years.

Through this partnership, the CeraVe® brand will be showcased at each of the 14 Clinic sites across the nation. Participants will receive skills instruction, on-course play and instruction, a premium gift bag that will include CeraVe® products, a breakfast, luncheon and networking reception, a Legends Tour professional swing exhibition, and commemorative photo. Participants will also engage in a skills or on-course play contest featuring CeraVe® products, such as sinking the longest putt or hitting a chip or tee shot within the CeraVe® Skincare zone.

“We are excited to team up with LPGA Golf Clinics for Women,” stated Joe Gordon, General Manager, Consumer Health Care at Valeant Pharmaceuticals. “My hope is that through this partnership, we will be able to further change the way people view skincare, emphasizing that sun protection is an essential component of maintaining a healthy lifestyle.”

“We are exposed to the outdoor elements for hours at a time,” added Jane Blalock, Founder of LPGA Golf Clinics for Women and CEO of The Legends Tour, official senior tour of the LPGA. “We really need to pay particular attention to protecting our skin and I believe the presence of CeraVe at the Clinics will help promote healthy skincare habits on and off the golf course.”

In addition to on-site activation, branding and hospitality at the Clinic sites, CeraVe® and LPGA Golf Clinics for Women will be working closely together to implement various promotional efforts during the term of the partnership. For moreinformation, please visit:http://www.cerave.com or www.valeant.com.