Cetaphil Launches Mineral Sunscreen Line, Kicks Off Educational Campaign

Cetaphil Launches Mineral Sunscreen Line Kicks Off Educational Campaign image

Cetaphil is kicking off a campaign to help educate the public about sun safety to help prevent skin cancer. Throughout the month of May, Cetaphil and its leading dermatologist ambassadors will be dedicated to maximizing awareness of the symptoms, causes, and prevention of skin cancer through a multitude of integrated efforts across Instagram, TikTok, media and more. The brand is also launching the new Sheer Mineral Sunscreen collection.

The Cetaphil Sheer Mineral Sunscreen collection features four 100 percent mineral sunscreens with microbiome gentle formulas and antioxidant Vitamin E to provide broad-spectrum protection against UVA/UVB rays. Specifically designed for sensitive skin, the new reef-safe line includes an SPF 30 and SPF 50 lotion, an SPF 50 liquid face sunscreen, and an SPF 50 stick sunscreen. 

"As a leading sensitive skincare brand, it is our responsibility to educate consumers on all factors that can affect skin health, including sun damage, and at the heart of this commitment is our desire to provide our consumers with easy access to the advice and expertise of the dermatologist community that has been and continues to be a champion for our brand. Today's digital ecosystem allows us to deliver on this." says June Risser, Vice President and General Manager of Consumer Business at Galderma.

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