Dial Joins Forces with DonorsChoose and TeacherLists to Support Teachers

July 12, 2022
Dial Joins Forces with DonorsChoose and TeacherLists to Supoort Teachers image

In 2022, Dial will provide 21,000 hand soap bottles to teachers through teacher appreciation month, PTO events, and teacher gift packs.

Dial is doubling down on efforts to support teachers with a back-to-school marketing campaign.

For the second year in a row, Dial has partnered with DonorsChoose, an education-focused nonprofit that allows individuals to support public schools. In 2022, Dial will be donating $100,000 to health and wellness projects and 20,000 bottles of hand soap to public school classrooms to enable teachers to promote healthy hygiene habits in their classrooms.

Dial will strengthen the brand's commitment to supporting teachers through a collaboration with TeacherLists, an organization that makes it easier than ever to create, share, and shop school supply lists. In 2022, Dial will provide 21,000 hand soap bottles to teachers through teacher appreciation month, PTO events, and teacher gift packs.

"At Dial, we will continue to make a meaningful difference by working with organizations who share like-minded values with a goal to drive positive impact on the lives of our consumers," says Nicole Vigue, Marketing Director at Henkel, in a news release. "We are honored to partner with TeacherLists and DonorsChoose, as it allows us to work directly with teachers and gives us the opportunity to show them our appreciation. We are happy to support teachers through this collaboration to help foster healthy handwashing education and give them access to resources and tools they need to support themselves and their students."

"After another unpredictable year, it's more important than ever to show teachers the appreciation they deserve," adds Charles Field, CEO of School Family Media. "Teachers influence everyone in their community, from students to parents to other teachers, and we are thrilled that Dial is joining in our mission to support them. In May, Teacher Appreciation Month, School Family Media activated its trusted network of PTO and PTA school community influencers to enthusiastically provide special gifts from Dial, along with other category leading brands, to 100,000 teachers at 2,000 schools across the US."

Dial also enlisted the support of its recently announced Count on Clean Crew to help spread the news about Dial's collaborations with DonorsChoose and TeacherLists. The Count on Clean Crew consists of experts in their field who will continue to communicate Dial's brand mission and initiatives to promote healthy hygiene habits. One such member is Arielle Fodor, or as she is affectionately known on social media, Mrs. Frazzled. Dial is thrilled to enlist Arielle's support as she shares the brand's activations and encourages her audience to get involved on her social channels @mrs.frazzled.

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