JOYA Launches Skin Cancer Prevention, Anti-Aging Employee Benefit Platform

10/21/2024

JOYA the first employee skin health and wellness benefit platform, announced its emergence from stealth mode with $5 million in seed funding from LUX Capital, Mosaic General Partnership, Arsama Trust, and Joyance Partners. 

The funding will support team expansion, product development, market growth, and increased access to providers, according to a press release. 

“Skin is our largest organ, playing a vital role in our health, mood, and confident,” Founder and CEO of JOYA Mike Jafar said. “At JOYA, We believe prevention is better than the cure – that’s why we strive to offer affordable preventative skin services so that everyone can enjoy the benefits of healthy, vibrant skin. This is just the beginning for JOYA, and we are excited about the future possibilities as we continue to grow and evolve our platforms.” 

While skin health and wellness US market is valued at over 30 billion, but remains under-penetrated due to access, cost, and education. 

JOYA says they are tapping into the growing demand for healthy, youthful skin by integrating aesthetic benefits with essential skin cancer screenings. By connecting employees to a network of vetted experts, it provides convenient access to both preventative screenings and personalized treatments at an affordable cost. 

The company also announced Dr. Neshat and Fatima Husain will join JOYA’s Board of Directors. 

“JOYA is bridging the gap between health, wellness, and aesthetic care at a time when skin-related conditions are becoming a significant cost driver for payers, employers, and patients,” Fatima Husain, Co-Founder and Managing Partner of Mosaic General Partnership, said. “We are thrilled to partner with JOYA as they pave the way for a new type of health benefit. Mike and his team have identified a critical unmet need in the market, offering a valuable resource that will benefit both employers and employees.”

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