National Peel Day is celebrated annually on March 10.

March 10, 2023 is the fourth annual National Peel Day, created by PCA SKIN.

"National Peel Day was established in 2020 to drive awareness, increase education, and demystify misconceptions around the non-invasive treatment,” says Joanna Zucker, CEO CP Skin Health Group US, in a news release.

In a recent consumer study conducted by PCA SKIN, 31% of participants stated they believe professional peels to be too painful and cited that as the main deterrent of receiving the treatment. 

PCA SKIN was the first company to develop and market the modified and enhanced Jessner Peel in the 1990s and continues to bring new, innovative solutions to skin care professionals. 

"For those who have never experienced a professional peel, the treatment can come across as intimidating," says Echo Sandburg, Chief Brand Officer at CP Skin Health Group. "To help alleviate those concerns and get rid of the stigma, National Peel Day was established to educate and create awareness so that people have the necessary information to help them on their peel journey. There's a misconception that when it comes to the peel experience, it's one size fits all, but our professionals work with their clients to ensure they get the level of treatment that works for their skin."

In addition to strategic programming, for the first time, consumers will have the chance to win a professional peel in addition to a custom regimen. For instructions to enter, customers can visit the brand's Instagram. The giveaway will begin on National Peel Day on March 10th and will be open for 24 hours. Content on the brand's social channels will also include education on peels - from what customers should expect from their first peel, how to prep your skin, post-peel care, and more.

PCA SKIN is also encouraging estheticians to participate. To show their support for the professional community, there will be a social contest on National Peel Day where professionals will be encouraged to post their best PCA SKIN peel "before and afters" on Instagram, using the official hashtags #NationalPeelDay and #FeelThePeel. Winners will be announced on March 17th and receive a full bath bar set as well as be spotlighted on PCA SKIN's Instagram.