Points Group and Dermatology Authority Launch the Derm Toolkit: A Revolutionary Service and Product Line for Dermatology Practices

December 13, 2016
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Points Group and Dermatology Authority are excited to announce the launch of the Derm Toolkit, an online portal that provides dermatology practices with a comprehensive set of tools and services to operate more effectively and grow their practices.

Over the next four months, the Derm Toolkit will launch a broad range of specialty tools that enable dermatologists to manage, operate and market their practices more effectively and efficiently. With today’s launch, the Derm Toolkit comes with two distinct modules: one for operations and one for marketing.

The operations module enables dermatology practices to easily establish or improve their businesses, utilizing best practice tools, forms, processes and guidelines. The list of over 70 downloadable documents includes patient forms, internal employee manuals, policies and revenue management tools. The operations module also includes a complete startup guide that provides a step-by-step approach on how to open a dermatology practice.

Meanwhile, the marketing module provides access to an extensive database with ready-to-use marketing materials, including brochures, mailings, ads, promo cards, posters, social media content and blogs. In addition, users have a variety of optional services for custom projects and website development.

“There is nothing like this all-in-one toolkit for dermatologists. Our unique kit is an easy and inexpensive way to get world-class operations and marketing materials,” explains Thomas Hofstetter, Managing Partner, Points Group. “Our company has a long and strong track record of providing these services to the healthcare market, and now we are proud to provide such a comprehensive all-inclusive toolkit to the dermatology market.”

The Derm Toolkit is a result of the partnership of Points Group and Dermatology Authority, a partnership which provides a broad range of fully integrated services to the dermatology market. These services are ideal for both new and established dermatology practices who are focused on growing their businesses in ways that are efficient and unmatched in the market.

“Our partnership with Points and the launch of the Derm Toolkit makes us a ‘one-stop shop’ for dermatology practices,” states Kim Campbell, President, Dermatology Authority. “The combination of expertise and services we can provide together for every level and need in dermatology is now unsurpassed.”

In the first quarter of 2017, the Derm Toolkit will also include an interactive growth forum for members to receive free advice on practice growth. They will also have access to a tool that will enable them to better monitor and manage their online reputation, as well as a Patient Catch Basin Analyzer that will allow them to identify where the biggest growth and marketing opportunities are in their market. In addition, they will have access to a proprietary Job Board that covers dermatology opportunities across the nation.

Dermatology is one of the fastest growing medical practices in terms of revenue. Innovations in research and product development have widely contributed to the continuing growth in the field of dermatology.

For more information on the Derm Toolkit, please visit: thedermtoolkit.com


About Points Group and Dermatology Authority

Points Group is an award-winning consulting and marketing company designed to help healthcare companies grow. Combining strategic thinking with tactical execution and operational excellence, the client-centric company enables healthcare companies to grow, market and improve their services, operations and patient experience.

Dermatology Authority brings practices and providers together as well as helps practices obtain the tools and resources to thrive.

Points Group and Dermatology Authority are both headquartered in the NYC metro area, serving businesses across the country. 

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