Forty five percent of men think bar soap is as effective as face wash.

One-third of men admit to not washing their faces daily, according to a poll of 1,000 men aged 18 and older conducted by AcuPoll for Tiege Hanley.

The Men’s Skin Care Survey by Tiege Hanley found that younger men are more likely to drop the ball on their daily face wash routine, with half of men age 18-24 admitting that they don’t wash their faces daily. Sixty-three percent of men do not regularly use face wash and eleven percent say they’ve never even tried it, the survey showed.

One-third of men surveyed said they wash their faces with bar soap. In fact, 45 percent of men think that bar soap is as effective as a face wash and one-fifth of men use body wash to wash their faces.

 “Our survey found that eighty percent of guys have no idea that using a skincare system formulated for men could maximize their overall results," says hares Tiege Hanley Founder Kelley Thornton. "Men and women need different skincare products due to the physiological differences in their skin. Guys produce more collagen and sebum than women, which makes their skin thicker and oilier. We make products specifically for men’s unique skincare needs.”

The good news is sixty percent of men in the survey had tried a skincare product designed for men. Compare that to research from the University of San Francisco  that found a mere four percent of men used aesthetic products in 1990, and it points to definite movement in the right direction.