Venus Concept's non-invasive anti-aging device, Venus Freeze Plus, is now available in the US. It is indicated for the treatment of moderate-to-severe facial wrinkles and rhytides, leading to the tightening of the skin, with no pain or downtime.

Venus Freeze Plus works by using Venus Concept's patented (MP)² technology—a combination of Multi-Polar Radio Frequency and Pulsed Electro Magnetic Fields—to safely heat deeper layers of the skin, which boosts collagen production, thereby reversing visible signs of aging, according to the company.

The company says the Venus Freeze Plus is  easy to use and is highly delegable thanks to two new advanced safety features. The first, Real-Time Thermal Feedback, allows for immediate and continuous monitoring of skin temperature throughout the treatment. The second, Automatic Temperature Control (ATC), allows the operator to select and maintain a target therapeutic temperature suitable for the specific patient and treatment area. These features enhance patient safety, improve ease of use for the operator, and can lead to more consistent, predictable outcomes.

"We are thrilled to launch Venus Freeze Plus™ in North America," said Domenic Serafino, Chairman and Chief Executive Officer at Venus Concept. "Its state-of-the-art safety features make it so easy to use and very delegable to any certified operator. Patients of all skin types will benefit from a painless treatment with no downtime. Combined with Venus Concept's unique business model, our customers realize a higher ROI."