YouTube AD Videos Unreliable


Perhaps no surprise to dermatologists, new research reveals that one-third of YouTube videos about atopic dermatitis contain misleading information. That’s according to researchers from the University of Texas Health Science Center in Houston who reviewed 128 YouTube videos about atopic dermatitis.

The majority of misleading videos were uploaded by advertisers, for-profit companies, and individuals who were not health care providers. On the bright side: Universities/professional organizations, government/news agencies and health care providers did not upload any misleading videos.

Findings from the cross-sectional study appear in the March edition of the Journal of the American Academy of Dermatology.

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