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Stay Healthy with Regular Marketing Check-ups
https://practicaldermatology.com/topics/practice-management/stay-healthy-with-regular-marketing-check-ups/21008/Online in marketing is hardly a “one and done” proposition. Be sure to nurture your program.The Sernivo Formulation
https://practicaldermatology.com/topics/general-topics/the-sernivo-formulation-/18250/SERNIVO (betamethasone dipropionate) Spray, 0.05% is formulated to provide fast and powerful treatment for adult patients with mild to moderate plaque psoriasis. Dr. Jeffrey S. Fromowitz guides viewers through the mechanisms of SERNIVO in these video chapters.Significant FDA Approval for PDT
https://practicaldermatology.com/series/pdt-in-practice/significant-fda-approval-pdt/29102/Dr. Jonathan S. Weiss discusses the importance of a recent FDA approval involving dosing of a PDT photosensitizer for both lesion-directed and field-directed treatment of actinic keratosis.What's New In Retirement Planning?
https://practicaldermatology.com/topics/practice-management/whats-new-in-retirement-planning/21249/Defined benefit plans can provide larger tax deductions than 401(k)s/profit-sharing plans.Show and tell – infographic marketing tips for dermatologists
https://practicaldermatology.com/topics/practice-management/show-and-tell-infographic-marketing-tips-for-dermatologists/19693/Do you struggle to communicate research studies, statistics, aftercare instructions, and other complex ideas to your patients? This Ekwa Marketing video shows you how to simplify data and give it visual appeal with infographics.Utilizing Digital Marketing for the Success of Your Dermatology Practice
https://practicaldermatology.com/topics/practice-management/marketingsuccess/19533/Marketing your dermatology services digitally is sine-qua-non in today's world. If you are not already doing so, you need to start as soon as possible. This Ekwa Marketing video explains five ingredients which are essential for a successful digital marketing strategy.Inbound Marketing: Why You Need a Strategy
https://practicaldermatology.com/topics/practice-management/inbound-marketing/18782/Focus on cultivating interactive marketing messages to show your audience what your practice is all about and what value it offers your target audience. "In your face" marketing is a thing of the past. Learn three strategies for successful inbound marketing for a medical practice in this Ekwa.com EEssential Marketing Strategies
https://practicaldermatology.com/topics/practice-management/essential-marketing-strategies/18436/There are three essential tactics that set successful marketers apart from the rest. Risa Goldman Luksa of Goldman Marketing Group explains.Spend Wisely on Marketing
https://practicaldermatology.com/topics/practice-management/spend-wisely-on-marketing/19061/The best investment in marketing focuses on a long-range plan. If you have good ideas without a firm strategy and follow-through, your investment won't pay off, says Tracy Drumm, Vice President of IF Marketing.Marketing trends in 2020 – Dermatology gets more social
https://practicaldermatology.com/topics/practice-management/marketing-trends-in-2020-dermatology-gets-more-social/19712/Social media is the place to be for dermatology practices in the New Year. Check out these tips from Ekwa Marketing (www.ekwa.com) to help you build your following, and your patient base.