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Common Misconceptions About Branding
https://practicaldermatology.com/topics/practice-management/misconceptions-/18430/Do your really know why branding matters to a dermatology practice? How does branding relate to your online outreach and website design? Find out in this Ekwa.com Marketing Educational video.The single most important aspect of an online initiative...
https://practicaldermatology.com/topics/practice-management/the-single-most-important-aspect-of-an-online-initiative-/18464/Fill In the Blank...In this installment Darren Seigel, Esq. explains how to ensure success with any online marketing initiative for an aesthetic practice.Avoid Common Mistakes: Create Press Releases that Get Noticed
https://practicaldermatology.com/topics/practice-management/pressreleases/18466/Media coverage is a great way to gain exposure for a dermatologist or a practice. Reporters and editors filter through hundreds of pitches daily. Here's how to select topics, craft a release, and be successful in this Ekwa.com Marketing Educational video.Building a Temple: A Reminder of Anatomy
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/building-a-temple-a-reminder-of-anatomy/18523/Heidi Waldorf, MD took part in a unique program at the 2017 Annual Meeting of the American Academy of Dermatology. Listen as she describes the program and its educational benefit.What's the most important thing you do each morning to start your day?
https://practicaldermatology.com/topics/general-topics/what-s-the-most-important-thing-you-do-each-morning-to-start-your-day--xvibvixd/18551/Besides drinking a large cup of coffee, listen to what Terrence Keaney, MD says he makes sure to do every morning that helps him maintain a good work-life balance.Body Language
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/body-language/18725/Realistic expectations are the key to success for non-invasive body contouring and fat reduction, Jeanine Downie, MD tells Dermtube host Joel Cohen, MD. Combining procedures often achieve the most impressive results. Dr. Downie also shares tips for choosing and using cosmeceuticals in this exclusiveNew and Emerging Treatments in Aesthetic Dermatology
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/new-and-emerging-treatments-in-aesthetic-dermatology/18819/Joel Cohen, MD provides an update on innovative treatments in aesthetic dermatology that have really blossomed in the last year, such as combination non-ablative and ablative fractional and bipolar radiofrequency. He also says there are now great modalities to treat the whole patient—from the neck,Nanotechnology: Delivering Undeliverables
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/nanotechnology-delivering-undeliverables/18821/Adam Friedman, MD discusses the potential benefits of nitric oxide (NO) in wound healing, anti-inflammation, and in stopping itch and pain, among many others. Dr. Friedman provides an update on research into the use of nanotechnology in enhancing our ability to deliver it and his own work in using nMomGenes, Sernivo Approval, Industry Roundup
https://practicaldermatology.com/topics/psoriasis/dermwiretv-momgenes-sernivo-approval-industry-roundup/18613/In this edition of DermWireTV, from the editors of DermWire.com and Practical Dermatology® magazine, new research gives an up-close-and-personal view of how antiperspirant affects our microbiome. Galderma's new MomGenes campaign aims to change the way mothers and daughters talk about facial aging. TPart 3: New Developments in Biologics
https://practicaldermatology.com/topics/psoriasis/part-3-new-developments-in-biologics/18965/In this edition of Derm Insider, host Neal Bhatia, MD tackles the evolving systemic treatment landscape for psoriasis with guests Alice Gottlieb, MD, Harold Farber, MD, and James Ulery, MD. In Part III, they discuss new developments in biologic therapy.