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DermWireTV: Dermatology Moves Beyond the COVID-19 Crisis
https://practicaldermatology.com/topics/practice-management/dermwiretv-dermatology-moves-beyond-the-covid-19-crisis/19815/This special edition of DermWireTV takes a look at the dermatology space as offices reopen. Includes updates on disease spread from WHO, advice on PCR and antibody testing, as well as tips for reopening from Suneel Chilukuri, MD (Refresh Dermatology) and Kimberly Campbell. Plus, Amy Forman Taub, MDSpecial Report: COVID-19 Impact and Response
https://practicaldermatology.com/topics/practice-management/special-report-covid-19-impact-and-response/19752/The COVID-19 pandemic is causing a halt in elective surgeries and forcing dermatology and aesthetics practices to temporarily close. Hear from those affected. Telemedicine is expanding in response to patient needs, as OCR addresses HIPAA enforcement. Learn about enforcement and new technology optionCoding Challenges
https://practicaldermatology.com/topics/practice-management/coding-challenges/19741/Mark Kaufmann, MD discusses changing coding issues that will affect most dermatologists, including the need to get educated about new evaluation and management codes for 2021, modifier 25 issues, and global period codes being under pressure.Neuromarketing – what is it and how can it grow your dermatology practice?
https://practicaldermatology.com/topics/practice-management/neuromarketing-what-is-it-and-how-can-it-grow-your-dermatology-practice/19676/Marketing your dermatology practice isn’t all about algorithms and statistics. This Ekwa Marketing video will teach you how to boost your results by appealing to innate behavioral and psychological reactions of patients, with the scientifically proven principles of neuromarketing.Utilizing Digital Marketing for the Success of Your Dermatology Practice
https://practicaldermatology.com/topics/practice-management/marketingsuccess/19533/Marketing your dermatology services digitally is sine-qua-non in today's world. If you are not already doing so, you need to start as soon as possible. This Ekwa Marketing video explains five ingredients which are essential for a successful digital marketing strategy.Instagram Marketing for Your Dermatology Practice
https://practicaldermatology.com/topics/practice-management/instagram-marketing-for-your-dermatology-practice/18212/The growth of Instagram over the years has ensured it has an immense audience across the globe. This Ekwa Marketing video demonstrates how you can use Instagram as a tool for promoting your dermatology practice.Injection Tip: Start Superiorly
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/injection-tip-start-superiorly/18358/When using fillers, start superiorly, says Cheryl Burgess, MD. The approach may optimize lift and allow patients to achieve correction with less filler than originally estimated, she says.How Will You Pay for Taxes in Retirement
https://practicaldermatology.com/topics/practice-management/how-will-you-pay-for-taxes-in-retirement--hgsepipo/18365/OJM Group Director of Financial Advisors Michael Lewellen, CFP presents an effective hedging strategy that can help you build retirement wealth while reducing your tax burden during your retirement years. Click here to request or download a free copy of Wealth Protection Planning for DermatologistsSurgical Tips from a Mohs Surgeon
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/surgical-tips-from-a-mohs-surgeon/18694/There are many options for healing defects or treating scars after skin cancer excisions. Joel L. Cohen, MD shares tips for success.UV Talk: Men and Women
https://practicaldermatology.com/topics/skin-cancer-photoprotection/uv-talk-men-and-women/18695/Talk to every patient about UV avoidance, but tailor your patient to each patient's needs and behavior, says Joel L. Cohen, MD. Consider the patient's sex when making recommendations. Watch now to get Dr. Cohen's tip for endurance athletes.