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Currents: Skin of Color
https://practicaldermatology.com/topics/skin-of-color/currents-1/22985/Let's Play Buzzword Bingo
https://practicaldermatology.com/topics/skin-cancer-photoprotection/lets-play-buzzword-bingo/22065/This is dedicated to our friends in pharma…and you know who you are.Toxin Trends
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/toxin-trends/22072/From new toxins to new thoughts on duration of effect to micro injections, the toxin market is growing in dermatology.Physician Spotlight: Mario E. Lacouture, MD
https://practicaldermatology.com/columns/physician-spotlight/physician-spotlight-mario-e-lacouture-md/20803/Common SEO Mistakes Could Dilute Your Dermatology Content Marketing Results
https://practicaldermatology.com/topics/practice-management/common-seo-mistakes-could-dilute-your-dermatology-content-marketing-results/20793/Spot common but avoidable mistakes that hurt your SEO rankings.Use Call Tracking To Promote Your Dermatology Services More Effectively
https://practicaldermatology.com/topics/practice-management/use-call-tracking-to-promote-your-dermatology-services-more-effectively/20373/What's the point in creating a high-quality inbound marketing campaign if there is no mechanism in place to track and analyze how well the campaign performs?Adopting a Newly FDA-Approved Treatment for Raised Seborrheic Keratoses
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/adopting-a-newly-fda-approved-treatment-for-raised-seborrheic-keratoses/20382/Although SKs are benign and often increase with age, patients can still be bothered by them. There's a new treatment option.The Dermatology PA Foundation: Giving Back to the Dermatology Community
https://practicaldermatology.com/topics/practice-management/the-dermatology-pa-foundation-giving-back-to-the-dermatology-community/20385/Now in its third year, the DPAF continues its focus on philanthropy, education, and research.Considering Selling Your Practice? Here's What You'll Need to Share
https://practicaldermatology.com/topics/practice-management/considering-selling-your-practice-heres-what-youll-need-to-share/20320/There can be no secrets in negotiations to sell a practice. Even if the other side is inadequate in their due diligence, you have to be cognizant of lawsuits for fraud if misrepresentation ever comes to light. Here's what to think about before initiating a dialogue.Create an Effective Dermatology Newsletter to Improve Your Client Reach
https://practicaldermatology.com/topics/practice-management/create-an-effective-dermatology-newsletter-to-improve-your-client-reach/20329/Email newsletters can create a more personal and deeper bond between your dermatology practice and current or potential clients.