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UX – a better user experience for better marketing results
https://practicaldermatology.com/topics/practice-management/ux-a-better-user-experience-for-better-marketing-results/19997/You already understand the importance of providing a good patient experience in your practice. But do you extend that principle to marketing, providing a good experience to website users? This short video from Ekwa Marketing explains the basics of UX (user experience) and how you can improve it.DERM2021: An Opportunity to Learn
https://practicaldermatology.com/series/dermatology-education-foundation/derm2021-an-opportunity-to-learn/19992/Suneel Chilukuri, MD shares what he got out of the DERM2021 NP/PA CME Conference—a chance to interact with attendees and presenters and learn from one another.Learning to Improve Patient Care
https://practicaldermatology.com/series/dermatology-education-foundation/learning-to-improve-patient-care/19991/Wendy Cantrell, CRNP, DNP says one take-home pearl she's especially happy to be taking home came from Hilary Baldwin's session on keloids. She now has a new treatment algorithm plus tips for talking to patients about this difficult to treat condition.The Importance of Continuing Education
https://practicaldermatology.com/series/dermatology-education-foundation/the-importance-of-continuing-education/19993/Continuing education is important for all dermatology PAs, NPs, and physicians. Julie Harper, MD says educational meetings like DERM2021 offer a great opportunity to learn about what's new and how to combine therapies to provide the best care for patients.Uncommon Knowledge: Horses v. Zebras in Pediatric Dermatology
https://practicaldermatology.com/conferences/aad-2021/uncommon-knowledge-horses-v-zebras-in-pediatric-dermatology/19924/Even though uncommon presentations of common conditions are more likely than common presentations of uncommon conditions, uncommon conditions do present, says Colleen Cotton, MD. She addresses the importance of finding the proper diagnosis in pediatric skin disease, noting cases of venous malformatiScientifically Speaking: Sunscreen Facts from Steven Wang, MD
https://practicaldermatology.com/topics/skin-cancer-photoprotection/scientifically-speaking-sunscreen-facts-from-steven-wang-md/19862/Which sunscreen ingredients work best? How can dermatologists get patients to apply properly? And what is the role for sun protective clothing? Host Joel L. Cohen, MD talks to Steven Wang, MD, about facts and misconceptions in the science of sun protection.Tips for making sense of your reopening schedule
https://practicaldermatology.com/topics/practice-management/tips-for-making-sense-of-your-reopening-schedule/19833/So many patients. So few appointment openings. How in the world can you make your post-pandemic schedule work? Check out the latest video from Ekwa Marketing for some tips and insights.DermWireTV: COVID-19 Loans, Taltz for Peds, Finacea Returns
https://practicaldermatology.com/topics/practice-management/dermwiretv-covid-19-loans-taltz-for-peds-finacea-returns/19808/SBA Loans and Paycheck Protection Program (PPP) loans for practices impacted by the coronavirus pandemic are among the options addressed in a new video series, “Coping with COVID-19.” Eli Lilly and Company's Taltz is now approved to manage moderate to severe plaque psoriasis in pediatric patients aMastering Injection Techniques
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/mastering-injection-techniques/19736/Joel L. Cohen, MD reviews the takeaway messages from his lecture on injection techniques and use of fillers in body areas outside the face.Flappers: 2020 Edition
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/flappers-2020-edition/19735/Flaps can be intimidating, but with planning and skillful execution, they can be quite effective. Andrew Kaufman, MD discusses technique with host Joel L. Cohen, MD.