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Tips for making sense of your reopening schedule
https://practicaldermatology.com/topics/practice-management/tips-for-making-sense-of-your-reopening-schedule/19833/So many patients. So few appointment openings. How in the world can you make your post-pandemic schedule work? Check out the latest video from Ekwa Marketing for some tips and insights.Mastering Injection Techniques
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/mastering-injection-techniques/19736/Joel L. Cohen, MD reviews the takeaway messages from his lecture on injection techniques and use of fillers in body areas outside the face.Flappers: 2020 Edition
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/flappers-2020-edition/19735/Flaps can be intimidating, but with planning and skillful execution, they can be quite effective. Andrew Kaufman, MD discusses technique with host Joel L. Cohen, MD.Painted Faces
https://practicaldermatology.com/conferences/cosmetic-surgery-forum-2019/painted-faces/19706/Amy Forman Taub, MD seeks to determine where the visual arts and medical aesthetics overlap and to identify a standard for beauty.Portfolio Management
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/portfolio-management/19702/Develop and use a portfolio of options to treat facial aesthetic concerns, urges Joel L. Cohen, MD as he talks about injectables, devices, and topicals for use in the cosmetic practice today.Nordlys™: A Foundational Platform For Your Practice
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/nordlys-a-foundational-platform-for-your-practice/19628/Don’t miss this informative webinar with E. Victor Ross, MD about his experience with the Nordlys system. Nordlys includes 3 foundational technologies: Ellipse IPL, Frax 1550, and Nd:Yag 1064. The benefits of narrowband IPL with dual filters and sub-millisecond pulses will be examined. Dr. Ross willPossible Reasons for Low Search Rankings of your Dermatology Practice Website
https://practicaldermatology.com/topics/practice-management/possible-reasons-for-low-search-rankings-of-your-dermatology-practice-website/19626/Improving the search engine ranking of your dermatology practice website helps you expand your outreach rapidly. This Ekwa Marketing video contains information related to the five most important aspects related to your website that you should audit to help improve its search engine rankings.Should Dermatologists Use Blogs to Promote their Practice?
https://practicaldermatology.com/topics/practice-management/should-dermatologists-use-blogs-to-promote-their-practice/19572/Blogs are an effective way of expanding your online footprint, reaching out to potential patients, and having better engagements with already existing patients. In this Ekwa Marketing video, we touch on issues that a dermatologist needs to be cautious of and tricks to make blogs more engaging.Increase Engagement on Your Practice Facebook Page
https://practicaldermatology.com/topics/practice-management/facebook-engagement/18235/There are standard, contemporary and emerging ways to add more excitement to your Facebook network. As a digital marketer, you should identify and adopt the best practices. This includes generating & sharing unique content that your dermatology website generates and collaborating with blog ownerIn-depth Content
https://practicaldermatology.com/topics/practice-management/in-depth-content/18306/Crisp, concise content is the need of the hour when it comes to your dermatology website. This Ekwa Marketing video outlines how you can achieve this with the help of short, bite-sized answers to long-tail questions that can then be shared on your site and social media.