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Behind the Pulse: Considerations for evaluating a picosecond laser
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/behind-the-pulse-considerations-for-evaluating-a-picosecond-laser/19749/If you are considering a picosecond system, this is the one webinar you will want to see. With content developed by Candela’s VP of Technology Research and Distinguished Fellow, Xiaoming Shang, PhD, along with a presentation by Perry Tomasetti, Candela’s Senior Director, Product Development, you wilClose Up: Exploring New Research in Metastatic Melanoma
https://practicaldermatology.com/topics/skin-cancer-photoprotection/close-up-exploring-new-research-in-metastatic-melanoma/19673/Adil Daud, MD discusses the promising results of a new study looking at the use of Tafinlar (dabrafenib) and Mekinist (trametinib) in BRAF-mutated advanced melanoma.Why your dermatology practice isn’t ranking well on Google
https://practicaldermatology.com/topics/practice-management/why-your-dermatology-practice-isnt-ranking-well-on-google/19647/If your dermatology website isn’t ranking well on Google, there are hundreds of possible reasons why. However, in many cases the answer is quite simple. This Ekwa Marketing video explains some of the most common mistakes, and what to do about them.Nanotechnology Advances
https://practicaldermatology.com/topics/skin-cancer-photoprotection/nanotechnology-advances/19638/It’s time to pay attention to nanotechnology and how it’s being utilized in the OTC and Rx space, says Adam Friedman, MD.AI: What it Means for Medicine
https://practicaldermatology.com/topics/practice-management/ai-what-it-means-for-medicine/19636/Justin Ko, MD, MBA shares his thoughts on how artificial and augmented intelligence will impact dermatology and discusses the AAD’s recent position statement on this technology.Effective Communication: Achieve Results You Want
https://practicaldermatology.com/topics/practice-management/effective-communication-achieve-results-you-want/19593/Kalyani Marathe, MD describes the Path to Action plan that can help you improve your communication skills—whether you're presenting, consulting with colleagues, or talking to patients. She offers tips for assessing your skills and finding ways to change your approach when needed.Private Equity in Dermatology: An Inside View
https://practicaldermatology.com/topics/practice-management/private-equity-in-dermatology-an-inside-view/18219/Private equity firms are turning their attention to the dermatology specialty. Why? How has the market changed and what may be on the horizon? An investment banker with knowledge of the field weighs in with an overview from him perspective.The Viability of Phototherapy
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/the-viability-of-phototherapy/18373/The excellent safety profile of phototherapy makes it a viable treatment option for many patients with psoriasis, even in an age of biologics, says Elma Baron, MD. Efficacy of phototherapy is high, she says.Yelp Reviews
https://practicaldermatology.com/topics/practice-management/yelp-reviews/18517/A proper response to negative Yelp reviews could be helpful to your practice. It starts with claiming your free business page. This Ekwa.com educational video explains the steps to take.Exploring the Complexities of Psoriasis
https://practicaldermatology.com/topics/psoriasis/exploring-the-complexities-of-psoriasis/18553/Biologic therapies developed over the last decade or more to treat psoriasis may do more than clear the skin. Researchers are investigating the effects of treatment on comorbid risks, and comparing treatment with older interventions. Jashin Wu, MD explains.