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Inbound Marketing: Why You Need a Strategy
https://practicaldermatology.com/topics/practice-management/inbound-marketing/18782/Focus on cultivating interactive marketing messages to show your audience what your practice is all about and what value it offers your target audience. "In your face" marketing is a thing of the past. Learn three strategies for successful inbound marketing for a medical practice in this Ekwa.com EMarketing Strategies
https://practicaldermatology.com/topics/practice-management/marketing-strategies/21157/How to successfully promote your practice in a competitive market.Integrated Search Marketing: The New Search Paradigm
https://practicaldermatology.com/topics/practice-management/integrated-search-marketing-the-new-search-paradigm/21510/One can say with a fair amount of certainty that the time of the Integrated Search Marketing (ISM) has arrived.Improve Search Marketing with Consistent, Accurate Local Listings
https://practicaldermatology.com/topics/practice-management/improve-search-marketing-with-consistent-accurate-local-listings/23095/Get the inside scoop on local search marketing.Essential Marketing Strategies
https://practicaldermatology.com/topics/practice-management/essential-marketing-strategies/18436/There are three essential tactics that set successful marketers apart from the rest. Risa Goldman Luksa of Goldman Marketing Group explains.Stay Healthy with Regular Marketing Check-ups
https://practicaldermatology.com/topics/practice-management/stay-healthy-with-regular-marketing-check-ups/21008/Online in marketing is hardly a “one and done” proposition. Be sure to nurture your program.Spend Wisely on Marketing
https://practicaldermatology.com/topics/practice-management/spend-wisely-on-marketing/19061/The best investment in marketing focuses on a long-range plan. If you have good ideas without a firm strategy and follow-through, your investment won't pay off, says Tracy Drumm, Vice President of IF Marketing.5 Ideas to Strengthen Your Dermatology Mobile Marketing
https://practicaldermatology.com/topics/practice-management/5-ideas-to-strengthen-your-dermatology-mobile-marketing/20873/Mobile search has made dramatic strides in recent years. It is time to boost your dermatology online exposure through mobile marketing.Marketing trends in 2020 – Dermatology gets more social
https://practicaldermatology.com/topics/practice-management/marketing-trends-in-2020-dermatology-gets-more-social/19712/Social media is the place to be for dermatology practices in the New Year. Check out these tips from Ekwa Marketing (www.ekwa.com) to help you build your following, and your patient base.Build a Marketing Strategy Around Awareness “Holidays”
https://practicaldermatology.com/topics/practice-management/build-a-marketing-strategy-around-awareness-holidays/23809/Insights on how to spotlight three upcoming observances to market your practice.