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New Products

Invisible Powder Sprays, Arm & Hammer

Arm & Hammer introduced Invisible Powder Sprays, Invisible Foot Powder Spray and Invisible Body Powder Spray. These formulas provide a mess-free application with maximum sweat and moisture absorption. These ultra-clear dry sprays contain Arm & Hammer Baking Soda and odor neutralizing ingredients to absorb moisture and sweat. Both sprays are talc free.

Happy As I Am Line, HAIA

The new gender neutral, 360-degree wellness skincare line haia (Happy as I Am), which debuted at ISPA 2019, aims to go more than just skin deep. The product’s manufacturer wants it to have an impact on self-esteem. With positive affirmations on each product and an animated, instructive skincare app, the goal is to help daily skincare routines inspire confidence and a sense of belonging. Using biomimicry from four different biomes, industry vet Michael Bruggeman worked with raw material manufacturers to create products containing clean, nature-derived, active ingredients, such as extremophiles, mesonutrients, plant stem cells, and bioferments that promote a healthy skin microbiome. The line is divided into five color-coded collections with cleansers, toners, serums, moisturizers exfoliators, eye products, and masks. Customers will be encouraged to access the app on the haia website, which will have practical suggestions for implementing daily affirmations into everyday life and feature a virtual selfie derm-analysis that will give users personalized recommendations for product selection and use.

U.SK Under Skin Skincare Line, U.SK Under Skin

U.SK Under Skin recently expanded into the US market. Under Skin’s three main lines, U.SK Revitalizing, U.SK Anti-Aging, and U.SK Cleaning & Toning are a collection of skincare products that combine natural active ingredients for deep cleansing, moisturization, revitalization, nourishment, and protection. Coinciding with the US launch, the company released four new elixirs under its U.SK Revitalizing line. The U.SK Elixir Pearl & Caviar provides concentrated revitalizing nutrients that in conjunction with growth factors create improved skin integrity, promote cell renewal, moisturization, prevent loss of elasticity, control hyperpigmentation, and improve the overall integrity of the skin barrier. The U.SK Elixir Colloidal Gold, which contains concentrated assets for the remineralization and complete reparation of damaged skin, uses gold nanoparticles to promote cellular communication, stimulate collagen and elastin, and offers antioxidant effects. The U.SK Elixir Platinum contains concentrated peptides to restore youth to mature skin, especially in women during and after menopause, as well as colloidal platinum, which improves the extracellular matrix equilibrium and reduces hormonal aging effects. The U.SK Elixir Diamond contains concentrated peptides and growth factor to assist in skin reconstruction and the improvement of medium to deep wrinkles. With the use of diamond nanoparticles, this elixir helps to promote cellular longevity and reduce stress proteins.

Cruelty-free Cosmetics, Mad Hippie

Mad Hippie has introduced a new line of cruelty-free cosmetics, the vegan skincare company’s first foray into color cosmetics. Their inaugural line of color cosmetics includes mascara, concealer, and a cheek and lip tint. Led by an obsession of quality over quantity, Mad Hippie says its concise, clean line of cosmetics is formulated with rejuvenating actives to address underlying skin concerns. Backed by industry-leading clean formulations free of silicone, petrochemicals, parabens, perfume, animal ingredients and synthetic colors and dyes, Mad Hippie strives to make the safest, most effective and socially conscious products possible. Their commitment to clean beauty runs deeper than just their products—it extends as far as the materials that go into their eco-friendly packaging. Consisting of bioresin sugarcane plastic tubes, glass bottles, and bamboo lids, Mad Hippie is not only dedicated to the efficacy of their products but the preservation of the environment.

New in My Practice: OTC

La Roche-Posay’s Effaclar Adapalene Gel 0.1% Acne Treatment


In each issue, Practical Dermatology® magazine asks leading physicians about the new over-the-counter (OTC) or prescription treatments that they are recommending to their patients. This month, Hilary Baldwin, MD, a dermatologist in Morristown, NJ and Brooklyn, NY, discusses the significant role that La Roche-Posay’s Effaclar Adapalene Gel 0.1% Acne Treatment can play in treating acne.

What is La Roche-Posay’s Effaclar Adapalene Gel 0.1%acne treatment?

Hilary Baldwin, MD: It is the OTC version of adapalene gel, the same drug that we have been prescribing to treat acne for decades. It is a prescription-strength retinoid that helps to clear and prevent blackheads, whiteheads, clogged pores and other blemishes by regulating skin cell turnover. There is also data showing that adapalene can reduce acne-related hyperpigmentation, the appearance of acne scars, and also reduce fine lines and wrinkles in older patients.

How do you suggest that your acne patients use this product?

Dr. Baldwin: It is indicated for patients aged 12 years and older. Acne patients can apply a pea-sized amount on their face any time of the day. Effaclar Adapalene Gel 0.1% Acne Treatment is not a spot treatment and is intended to be applied over the entire acne-prone skin.

How does Effaclar Adapalene Gel 0.1% Acne Treatment stand out from other retinoid-based acne treatments?

Dr. Baldwin: Adapalene is inherently less irritating than other retinoids and feels good on the skin. The bottom line is that if acne medications are irritating, our patients won’t use them and their acne won’t get better. Retinoids are often used in conjunction with benzoyl peroxide (BP) to effectively treat acne. Unlike some other retinoids, Effaclar Adapalene Gel 0.1% Acne Treatment is not oxidized by BP and therefore can be co-applied if the patient wishes.

There is a belief among physicians that when a patient comes to a specialist, they want something that they can’t get on the shelves at their local pharmacy. If you believe that an OTC remedy is the best choice for your patient, you should not be reluctant to recommend one.

OTC acne products can be game changers for patients with limited access to a dermatologist.

What other products/treatments do you recommend with?

Dr. Baldwin: Topical retinoids and BP are the first-line treatment for acne. We recommend that La Roche-Posay’s Effaclar Adapalene Gel 0.1% Acne Treatment is used with the La Roche-Posay Effaclar Duo, a dual action acne treatment with 5.5% micronized benzoyl peroxide. BP does a good job on inflammatory pimples but is only slightly effective for blackheads. Adapalene will help to eradicate the less inflammatory lesions. The BP in Effaclar Duo is micronized to a particle size smaller than the mouth of the hair follicle. There are no large clumps to irritate the skin. Effaclar Duo is the only OTC BP product that has been studied in a clinical trial. We also recommend the use of a moisturizer such as the Toleriane Double Repair Moisturizer from La Roche-Posay with Effaclar Adapalene Gel 0.1% Acne Treatment to offset any irritation plus a sunscreen to protect against sun sensitivity.

The whole line is on the shelves at most drug stores for one-stop shopping for acne.

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