Cutera Updates truBody Brand

Cutera has launched an updated truBody brand that pairs two technologies designed to create a customized, convenient, and complete approach to fat reduction and muscle toning with 15-minute treatment options, according to a company news release.

The new truBody brand elevates both practice marketing and the patient experience with a revamped website, marketing campaign, social media presence, and more. The relaunch will include brand names: truSculpt (formerly truSculpt iD) for fat reduction and truFlex (formerly truSculpt flex) for muscle toning.

Along with the brand enhancement, Cutera is also introducing a new truBody signature treatment, “The Trim & Tone” protocol, comprised of one truSculpt and four truFlex sessions. The treatment is designed to provide a fast and effective combination approach, allowing practitioners and patients optimal results for reducing fat and toning muscle, according to Cutera.

Further information on truBody, truSculpt and truFlex can be found at yourtrubody.com, and new Instagram handle, @trubodyusa.