Galderma is enhancing its aesthetic portfolio with digital enhancements to Aspire Galderma Rewards, an expansion of its U.S. salesforce plus a collaboration with ZO Skin Health.
"We want to enable every customer and partner to build experiences on our leading platforms," says Alisa Lask, Vice President and General Manager of Galderma U.S. Aesthetics, in a news release. "At Galderma, we're relentlessly focused on driving trust and success for our customers. The acceleration of our growth and expansion plans, underscores Galderma's commitment to the growing aesthetics market."
The updates to ASPIRE Galderma Rewards include a new Aspire Galderma Rewards Consumer App that will be available for Apple and Android devices and improved electronic medical record integration with Aspire. These features will roll out in Q2 with additional refreshes planned throughout 2020 and beyond.
Galderma's salesforce has grown by 15 percent across the United States to better support aesthetic partners. The expanded salesforce will be equipped with new tools and resources, including the collaboration with ZO Skin Health. Galderma has expanded the Restylane direct-to-consumer advertising campaign.
"This collaboration with Restylane and ZO Skin Health means my patients have an opportunity to experience two premium brands," says Steven F. Weiner, MD, a facial plastic surgeon in Santa Rosa Beach, Florida. "This innovative offering is a unique and compelling way to bring new patients to my practice."