Meet PDO Max's New Executive Hires
Dina BenDavid is the new Director of Training and Clinical Development, and Diana Daly is V.P. of Marketing and Client Experience.
Dina BenDavid is the new Director of Training and Clinical Development at PDO Max.
BenDavid is a board-certified nurse practitioner, holds both a Master's and Doctoral degrees, and is a professor of nursing and clinical trainer in medical aesthetics. She is founder and owner of Divine Beauty + Wellness, a renowned aesthetics practice and destination spa on the island of Martha's Vineyard.
Her responsibilities include training and mentoring PDO Max's educators and delivering training to plastic surgeons, dermatologists, aesthetic physicians, nurse practitioners, physician assistants, and medical spas with a medical director. BenDavid has developed signature techniques to lift and contour facial tissue using Polydioxanone (PDO) threads and was amongst the first providers in the U.S. who is trained and certified to use them. She will assist with new product selection and training strategies and on the clinical development front, she will review and refine clinical protocols and clinical study reports ensuring accuracy of scientific, clinical, and medical content.
"PDO Max strives to exceed client expectations, so that the beauty, health and wellness of practitioners' customers are never compromised. Dina brings this mission and passion to everything she does, which is why she is one of our most sought-after trainers and now our Director of Training. She not only provides world-class, hands-on training but she empowers aesthetic practitioners to develop unique skillsets using our PDO threads while helping them achieve their business growth aspirations,” says Giovanna McCarthy, Founder of PDO Max, in a news release.
Diana Daly (pictured) was recently brought on as V.P. of Marketing and Client Experience at PDO Max. She is responsible for developing PDO Max's marketing strategy to create awareness of the company's business activities and bring heightened awareness to the growing demand for PDO Max products, as well as assisting in the overall onboarding and relationship management of practitioners using the PDO products and trainings.
Daly most recently served as Head of Product Relationships for Atria Wealth Solutions, a financial firm based in Manhattan, where she worked with strategic partners promoting the value of the firm and the various product solutions for financial professionals.
"When I think about the value that PDO Max brings to the aesthetic marketplace, I know it's about quality, innovation, and red-carpet customer service. PDO Max's vision for their client-base is unrivaled in this industry," Daly says. “I look forward to developing the brand and strategy to continue to elevate the customer experience and bring our products and trainings to new heights."