Christina (Tina) Fair is the new General Manager at SkinCeuticals US.

Tina joins the US team from the SkinCeuticals DMI, where she has been the Vice President of Global Marketing since 2015. During her time in the DMI, Tina led the development of two of the brand’s most successful product launches, Triple Lipid Restore 2:4:2 and HA Intensifier. Additionally, she has spearheaded the SkinCeuticals expansion into medical devices, with the introduction of CryoCorrect, and personalization services with Custom DOSE.

She began her career with L’Oréal in the Consumer Products Division in 2008, spending the majority of her time in the Consumer Products Division, first as an AVP of Marketing for Garnier Skincare and then as the VP of Marketing for Maybelline, overseeing the Face category. Tina was involved with the rebranding of Garnier Skincare that led to a record growth year, and driving the Maybelline Face business to the #1 position for the first time.

Prior to joining L’Oreal, Tina worked at Valeant Pharmaceuticals where she worked in Marketing on the Kinerase skincare brand. She began her career at AVON, starting in Finance and then transitioning into Marketing.