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What are citations and why does your dermatology practice need them?
https://practicaldermatology.com/topics/practice-management/what-are-citations-and-why-does-your-dermatology-practice-need-them/19716/This Ekwa Marketing (www.ekwa.com) video covers one of the most important aspects of local search marketing. Learn how Google uses citations, and what it takes to improve your results.Dialed Down
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/dialed-down/19700/Sometimes, less is more, says Manjula Jegasothy, MD. She describes her dialed down approach to energy-based devices and also addresses a popular butt lifting procedure.4 Eyes: Approaching Periocular Rejuvenation
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/4-eyes-approaching-periocular-rejuvenation/19682/The best approaches to periocular rejuvenation depend on a solid understanding of the eye anatomy, says oculoplastic surgeon Julie Ann Woodward, MD. She explains how to assess four sub-units of the eye area.Pro and Consults
https://practicaldermatology.com/topics/practice-management/pro-and-consults/19679/Technnology can enhance patient consults, increase conversions, and build patient satisfaction. Suneel Chilukuri, MD discusses what he uses in practice, including tools to get more out of patient photos.Troubleshooting dermatology patient reviews
https://practicaldermatology.com/topics/practice-management/troubleshooting-dermatology-patient-reviews/19664/Patient reviews have a dramatic effect on your professional reputation and patient flow, but it seems like they are completely beyond your control. In reality, you can improve the number and quality of your reviews. This video from Ekwa Marketing shows you how.DermWireTV 09.12.19: Otezla to Amgen, A Juvéderm First, Skin Cancer Foundation News
https://practicaldermatology.com/topics/skin-cancer-photoprotection/dermwiretv-091219-otezla-to-amgen-a-juvederm-first-skin-cancer-foundation-news/19663/After traveling more than 10,000 miles across the US, the Skin Cancer Foundation’s “Destination: Healthy Skin” Program is wrapping up for the season. Plus, the Champions for Change Gala is coming October 17. Amgen has entered into an agreement with Celgene Corporation Company to acquire worldwide riView Finder: Imaging Technology Advances
https://practicaldermatology.com/topics/general-topics/view-finder-imaging-technology-advances/19581/Imaging technologies are showing how lasers affect the skin, and some can even be used in real-time to assess the effects of device-based treatments. Jill Waibel, MD shares insights and previews a new robotic system.A New Option for Estrogen Deficient Skin
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/a-new-option-for-estrogen-deficient-skin-/19587/Post-menopausal women often experience dryness, thinning, and atrophy of the skin as a result of estrogen deficiency, Diane Berson, MD says. She discusses a new cosmeceutical now available that helps to non-hormonally restore the natural function of estrogen deficient skin.Permission Slips: What You May Be Doing Wrong
https://practicaldermatology.com/topics/practice-management/permission-slips-what-you-may-be-doing-wrong/19540/Mathew Avram, MD, JD shares insights on legal protections for physicians and patients and offers tips for protecting dermatologists against malpractice. He covers common misunderstandings, including missteps associated with informed consent.SC: not just a dead layer
https://practicaldermatology.com/topics/general-topics/sc-not-just-a-dead-layer/19528/Take a deep look inside the stratum corneum (SC) and understand its role in overall skin health. Learn what metabolic processes are important to SC health and, in turn, what processes are affected by a suboptimal SC.