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DERM2020 Content Recap: Adam Friedman, MD
https://practicaldermatology.com/conferences/dermatology-education-foundation-derm-2020/derm2020-content-recap-adam-friedman/19839/DERM2020 Faculty Adam Friedman, MD shares his thoughts on DERM2020 and some of his content.Rock the Vote
https://practicaldermatology.com/topics/practice-management/rock-the-vote/19759/Voting for AAD leadership is now open. The meeting had to be cancelled due to coronavirus concerns, but voting goes on. Dr. Bhatia checks in with a reminder to vote—and a call for submissions.Marketing trends in 2020 – Dermatology gets more social
https://practicaldermatology.com/topics/practice-management/marketing-trends-in-2020-dermatology-gets-more-social/19712/Social media is the place to be for dermatology practices in the New Year. Check out these tips from Ekwa Marketing (www.ekwa.com) to help you build your following, and your patient base.Topicals of Conversation
https://practicaldermatology.com/conferences/cosmetic-surgery-forum-2019/topicals-of-conversation/19705/What cosmeceuticals are hot right now? Amy Lewis, MD weighs in on some of her favorites, including products for post-procedure care.Microneedling v. Fractional Resurfacing: When and Why
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/microneedling-v-fractional-resurfacing-when-and-why/19688/Data suggest that microneedling can be as effective as nonablative fractional resurfacing for improvement of acne scars. So when is each indicated? Deirdre Hooper, MD discusses a role for combination approaches.Advances in Skin Cancer Detection
https://practicaldermatology.com/topics/skin-cancer-photoprotection/advances-in-skin-cancer-detection/19685/Early detection is the best defense against skin cancers, and new technologies are assisting in the fight, says Anthony Rossi, MD. He highlights new and emerging advancements.Education is Essential
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/education-is-essential/19680/How do you integrate aesthetics into a new practice, and how do you get patients to understand the basics of skincare? Heidi Prather, MD says that education of both staff and patients is key.Elastin - The underappreciated skin fundamental
https://practicaldermatology.com/topics/aesthetics-cosmeceuticals/elastin-the-underappreciated-skin-fundamental/19672/Join Macrene Alexiades, MD, PhD, FAAD as she discusses elastin and its role as a critical, yet often underappreciated, skin fundamental. In this webinar, she explains why lack of elastin is the root cause of skin laxity and what happens when there is a cessation of elastin synthesis. Dr. Alexiades rWhy your dermatology practice isn’t ranking well on Google
https://practicaldermatology.com/topics/practice-management/why-your-dermatology-practice-isnt-ranking-well-on-google/19647/If your dermatology website isn’t ranking well on Google, there are hundreds of possible reasons why. However, in many cases the answer is quite simple. This Ekwa Marketing video explains some of the most common mistakes, and what to do about them.Nanotechnology Advances
https://practicaldermatology.com/topics/skin-cancer-photoprotection/nanotechnology-advances/19638/It’s time to pay attention to nanotechnology and how it’s being utilized in the OTC and Rx space, says Adam Friedman, MD.